The July 15th release of Harry Potter and the Deathly Hallows: Part 2 marks the end of the boy wizard’s box-office saga which has conjured up nearly $6.4 billion, making it the highest-grossing franchise in box-office history. But with no new movies or books on the horizon, will his brand keep thriving? Fast Company and designer Mikey Burton crunched the numbers to see what the future will hold for Harry Potter and his multibillion-dollar empire.

 

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